Programmatic
Programmatic with a purpose.
We use advanced audience modeling (including but not limited to SimioCloud) to target and advertise to specific audiences across the vast online space covered by programmatic display and video advertising.
We employ a full-funnel strategy that ensures sustainable audience growth:
- Identifying and attracting large numbers of “cold” prospects who’ve never heard of you before.
- Engaging them and gaining their interest and desire for action.
- Converting that interest into significant, ongoing financial support of your work.
While we feature last-touch attribution to track our performance in achieving these targets, we also provide multi-touch tracking so that we—and you—can determine the right mix of awareness, direct, and conversion media to achieve maximum growth.

